Ariana Kitchens & Bedrooms
A design and fitting studio for bespoke kitchens and bedrooms across the West Midlands, in a trade where a customer decides largely on what previous jobs look like.
This project is in our portfolio rather than our client case studies, so this write-up covers the build and the brief only.
- Trade
- Kitchen & bedroom design
- Area served
- Walsall & the West Midlands
- What the site had to do
- Booking
- What we built
- Showroom-style layout, work front and centre, design-appointment booking, local search structure
The brief
Ariana Kitchens & Bedrooms designs and fits bespoke kitchens and bedrooms for homes across the West Midlands. In a considered, high-value trade like this the finished work does most of the persuading, so the brief was a showroom-style site that puts the projects front and centre rather than burying them behind copy.
The second half of the brief was practical: make it easy to book a design appointment without a phone call, and make the business findable by people searching for kitchen and bedroom fitters in Walsall and the surrounding area.
The build
We built a clean, showroom-style site organised around the work itself, so a visitor’s first impression is of finished kitchens and bedrooms rather than a wall of text.
Booking a design appointment is available directly from the page, removing the step of picking up the phone before a conversation can start. The site is structured for local search around Walsall and the West Midlands, so the business can be found by people looking for fitters in its actual service area.
The outcome
Ariana Kitchens & Bedrooms has a site that leads with its work and lets a visitor book a design appointment without needing to call first.
Its local structure means people searching for kitchen and bedroom fitters across Walsall and the West Midlands can find the business directly.